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2F · WILDERFEST

Wilderfest

Logo, branding, socials, via Graffiti Collaborative · Jun 2017 – Oct 2018 · Bengaluru, India

  • 2 editions
  • Posters → stage wall
  • Sticker sheet

Gave a festival an identity that lasted past one weekend

THE BUSINESS PROBLEM

Festival brands go loud for one weekend and then look like every other event.

WHAT I SOLVED

Logo, posters, stickers and the stage wall. The identity carried two editions, year one and Bangalore 2.0.

Logo, posters for year one and 2.0, sticker sheet, live frames with the sun-burst crop. The mark had to work on a flyer next to VR Bengaluru and on a backdrop behind a singer.

An eye with a leaf. Then put it on the stage wall.

Result: The identity carried two editions, year one and Bangalore 2.0, from posters and stickers to the stage wall.
  • Logo
  • Posters
  • Stickers
  • Live social

01The mark in the world

THE PROBLEM

A leaf-eye is cute in a PDF. It has to survive a stage wall and a cheese popup.

WHAT I DID

The eye-with-a-leaf mark, the year-one banner, Bangalore 2.0, sticker sheet, the stage wall.

The future is greenThe future is greenYear one — VR Bengaluru, WhitefieldYear one — VR Bengaluru, WhitefieldWilderfest Bangalore 2.0Wilderfest Bangalore 2.0Sticker sheetSticker sheetStage backdropStage backdrop

02Live frames

THE PROBLEM

Recap photos without a system look like someone’s camera roll.

WHAT I DID

Sun-burst crop, short line, mark. Talks, stalls, drums, food.

Open your mindOpen your mindShop consciouslyShop consciouslyFoodgasmFoodgasmChange your beatChange your beatExchange ideas and smilesExchange ideas and smilesMillie’s Cheese popupMillie’s Cheese popupOn the stage wallOn the stage wall